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Converting inquiries to bookings is the goal in the vacation rental business. Here are some tips:
- Contact them immediately-Most people are looking at a number of different sites and are ready to make that reservation. Be the first to call them back.
- Provide an availabilty calendar-Guests need to know if your home is available.
- Know your market-Make sure you are priced appropriately for your area and have the amenities that your guests would desire.
- Create an atmosphere of trust-Provide enough information for them to make an educated decision about reserving your home. People know what to expect at a Four Seasons or a Hilton. Help them out. Provide enough photos, virtual tours and general information necessary to instill confidence and develop trust in the authenticity of your home.
- Craft a story-It's more that a home. It's a destination. Your phone conversations as well as web site text, photos and videos should engage your audience. Create an image in their mind and develop an emotional connection. Many of our guests hear "I'm in love with your home and want to check availabilty" on the first phone call.
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